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The exhibition reinforces its position as a global platform for cooperation, knowledge exchange and business opportunities.

CHINACOAT2025successfully concluded on Nov. 25-27, 2025 at the Shanghai New International Expo Centre (SNIEC), Shanghai, P.R. China. Recording rising attendance as well as exhibiting figures once again this year, the exhibition reinforces its position as a global platform for cooperation, knowledge exchange and business opportunities.

CHINACOAT presents the following figures for reference:

• Exhibition Scale: The exhibition covered 105,100 m², making the largest edition in its 29-year history.

• Visitor Population: A total of 45,024 from 125 countries/regions, including 37,719 from Chinese Mainland and 7,305 from overseas, setting a new attendance benchmark.

• Exhibitor Figures: 1,464 exhibitors from 30 countries/regions participated, representing a 10.5% increase compared with 2024, among which 257 were new exhibitors (17.6% of Total).

• Onsite Technical Programmes: 1,378 attendees took part in 30 technical seminars and two country presentations exploring Thailand and Vietnam coatings markets.

Visitors Impressed by Exhibitor Lineup and Product Mix

The exhibition drew enthusiastic participation from a global audience. Compared with the 2024 Guangzhou edition, total number of visitors rose by 7%, while overseas attendance surged by 39.6%. In addition, the concurrent Technical Programmes offered attendees first-hand opportunities to explore industry trends and exchange knowledge.

Findings from onsite visitor surveys further underscored that the exhibition was highly acclaimed:

• 96.5% acknowledged the exhibition’s significant scale.

• 96.4% reported a positive overall impression of the event.

• 96.4% praised the high technical level of the concurrent Technical Programmes.

• 95.1% found the products and technologies on display attractive.

• 92.7% agreed the exhibitor mix was comprehensive and reputable.

Exhibitors Satisfied with Exhibition Outcomes and Visitor Feedback

CHINACOAT2025 also received strong endorsements from exhibitors, who recognized it as a global business platform. The total number of exhibitors grew by 10.5% year on year, reflecting the exhibition’s expanding appeal. Many exhibitors highlighted that the exhibition enabled them to effectively introduce their products and technology innovations, while also facilitating peer networking.

Survey findings further confirmed exhibitors’ satisfaction with the event:

• 100% affirmed the exhibition was one of their important marketing activities in China and Asia.

• 98.7% endorsed its role in strengthening brand or corporate image.

• 98.2% expressed it helped consolidate existing sales channels and customer relationships.

• 97.9% agreed it served to develop new markets, find new customers and build relationships with prospects.

• 96.1% opined it was an effective platform for promoting new products or services.

Technical Seminars and Country Presentations Received Positive Responses

This year, the concurrently held Technical Programme featured 30 technical seminars and webinars and two country Ppesentations, both of which drew strong participation. Recorded videos of selected seminars and exhibitor interviews are now available to be viewed free of charge at www.chinacoat.net until Dec. 31, 2025, enabling industry professionals to stay updated on the latest developments and application trends.

The two country presentations were delivered by Sucharit Rungsimuntoran, committee advisor to Thai Paint Manufacturers Association (TPMA) and president and CEO of Colossal International Co., Limited, and Vuong Bac Dau, vice chairman of Vietnam Paint – Printing Ink Association (VPIA).

Both sessions achieved attendance rates exceeding 150%, demonstrating the strong demands for enterprises to go overseas. Looking ahead, the CHINACOAT series of exhibition will continue to bring similar high‑value activities to the global coatings community.